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Category: Lifestyle Business

Old White Men Can’t Jump… But They Sure Can Smash It at the Kitchen Line?

I started playing pickleball during cancer recovery. Docs and friends called it “low-impact”—perfect for seniors in care facilities, they said. Come on, how hard could it be? I grew up skateboarding, skiing, snowboarding, and—like every other 80s...

Brand Stategy, Hands in The Soil, Marketing Leadership, Marketing Truth, Personal story

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